Google’s Pixel-branded smartwatch was reportedly very near to being an actual thing. As detailed in a report that interviewed six former employees, Google hardware lead Rick Osterloh reportedly dropped the axe on the concept only ahead of the original Pixel phone’s unveiling in 2016. The primary cause for the sudden change in plans, following an employee who reportedly worked on the undertaking, was because they “didn’t seem like what belonged within the Pixel family.”

Google was gearing up for its first massive try at building a gadget ecosystem, and a former worker stated the company feared the watches would possibly “…carry down the identity of the Google hardware brand.” Additionally, one former staff mentioned the syncing course of between the Pixel cellphone, and these watches “didn’t work that nice.”

However, these points weren’t hazardous enough to maintain Google’s watches from launching, in line with the report. Relatively, Google determined not to put its identity on the LG-manufactured smartwatches. The massive LG Watch Sport, with standalone 4G LTE assist, and the slimmer, cheaper LG Watch Style released just months later in 2017. Each gadget has been the primary to showcase Google’s Android Wear 2.0 software program and Qualcomm’s quicker Snapdragon 2100 processor.

The report points out information from IDC that they and all different Wear OS smartwatches launched since, didn’t do a lot to hinder the growth of the Apple Watch and Samsung’s Tizen-powered watches. Wear OS watches account for 6% of the smartwatch market, interval.

Google squashed rumors of a Pixel watch again in 2018. However, there’s nonetheless some hope that Google’s $40 million acquisition of Fossil technology will materialize in a brand new, flagship watch sometime.