Fortune Business Insights offers a detailed overview of the global market in a report, titled Broadcasting Solutions Market is a distribution of audible and visual content to large people over electronic media or communication tools. Major broadcasting devices like television, radio, and smartphones are helping to deliver mass communication at a global level.
Increasing adoption of Ultra-high-definition (UHD) services is enhancing customer engagement. Broadcasting companies are focussing to offer more sophisticated content discovery and metadata, by enabling advanced technologies such as 4K/HDR/HFR, Direct-to-Consumer (D2C), Over-the-Top (OTT) services. Cloud-based storage, distribution, and IP end-to-end workflows escalating the demand for broadcasting solutions market insights. Ultra-high-definition (UHD) services and 4K technologies are expected to drive customer engagement and infrastructure upgrades in the future. The transition of Analog to digital broadcasting, rising number of broadcasting channels, increasing worldwide acceptance of high definition (HD) technology, and production automation are expected to boost the broadcasting industry in the upcoming years. The rising popularity of quickly deployable mobile TVs, internet protocol televisions (IPTV) are contributing to the growth of the broadcasting solutions market. Additionally, people’s inclination towards multiscreen services is also becoming a major market driving factor for the broadcasting solutions market. The media and entertainment industry is experiencing positive growth during the COVID-19 crisis with the rising number of TV viewers. Although, increasing demand for streaming programs and news also positively impacted on Broadcasting Solutions Market during the COVID-19 crisis.
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Key Market Driver –
- Increasing adoption of high definition Broadcasting Solutions Market technology
- Growing demand for direct to home (D2H) and over-the-top (OTT) services
Key Market Restraint –
- Inconsistency in broadcasting content distribution and lack of standardization
- High cost of broadcasting equipment
Key Players Covered:
Although, many companies are enhancing their product offering with advanced display and audio solutions to deliver advanced solutions. For instance, in January 2020, Sony Corporation launched A8H, Z8H 8K LED, X950H, X900H 4K LED, and MASTER Series A9S OLED televisions. The advanced television is featured with premium, large screens, and evolving technologies, for delivering content as per creators’ projections. Such featured broadcasting offerings drive the broadcasting solutions market. Moreover, strategic collaborations, mergers, acquisitions done by the companies are contributed to expanding their business portfolio across the world. For instance, in September 2019, Nexstar Media acquired Tribune Media to expand broadcasting offerings across the U.S. Popular streaming services like Amazon Prime and Netflix are also helps key players to strengthen their business and maturing broadcasting solution market.
Key companies summarised includes Broadcasting Solutions Market
- Broadcast Solutions Srl
- Rohde & Schwarz
- Conference Technologies, Inc.
- Planetcast Media Services Ltd.
- Vizrt services
- NEP Group, Inc.
- Sony Corporation
- Eutelsat Communications SA
- Jasco Electronics Holdings.
- Rohde & Schwarz
Broadcasting Solutions Market in the U.S. and the U.K. are acquiring content producers to expand their business portfolio across the globe. The growing popularity of subscription-based Video on Demand (SVoD) services increase the value of pay-TV companies. These SVoD services often utilize broadband infrastructure which is expected to propel the broadband solution market growth. High adoption of streaming services such as Hulu Plus, Amazon Prime, and Netflix are dominating broadcasting solution market growth in North America. Rapid growth in the adoption of enterprise video solutions is flourishing the growth of the broadcasting solutions market across Europe.
Global Broadcasting Solutions Market Segmentation
- North America (the U.S., and Canada)
- Europe (the U.K., Germany, France, Scandinavia, and Rest of Europe)
- Asia Pacific (Japan, China, India, Southeast Asia, and Rest of Asia Pacific)
- Middle East & Africa (South Africa, GCC, and Rest of the Middle East & Africa)
- Latin America (Brazil, Mexico, and Rest of Latin America)
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Key Industry Developments
- November 2019: a new TV transmission order is offered to GatesAir, Inc. has from Doordarshan, to enhance analog UHF television coverage in the Jammu region. The integration of transmitters with GatesAir’s APEX M2X multi-standard Exciter, permitting Doordarshan to convert the transmitters to DVB-T2-Lite or DVB-T2 at any time.
- August 2018: Arista Networks and Nevion announced partnership to offer very low latency and high bandwidth transport of data, audio and video across both LANs as well as WANs.
Key Research Objectives
- Broadcasting Solutions Market size and growth rate by various segments at global and regional level for the 2015-2026 period, with 2015-2017 as historical data, 2018 as base year and 2019-2026 as forecast period
- Overall market size and growth rate for key countries for the 2015-2026 period
- Market dynamics – Market drivers, restraints, trends and opportunities
- Technological and market developments shaping the market
- Competitive analysis
- Profiles of key companies operating in the Broadcasting Solutions Market Share.
- Key insights
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