The global video streaming market size is anticipated to exhibit remarkable growth owing to the advent and increasing popularity of digital video streaming worldwide. Video streaming, in simple terms, means the running of continuous media in a compressed audio and video form without waiting to download the content from the internet.
“Increasing Penetration of Smartphones with Quality Resolution to Add Impetus to Market”
The advent of digitalization into entertainment media is a significant factor in boosting this market. In addition to this, the penetration of smartphones and the increasing popularity of live videos are also propelling the video streaming market growth. Furthermore, due to the outbreak of COVID-19, people are choosing to stay safe at home. Besides video streaming for entertainment purposes, many educational and medical institutions are adopting this medium to continue serving the public interest, education, and welfare, thereby aiding in the expansion of the market.
On the contrary, latency and bandwidth issues and unauthorized platform may pose a significant challenge to the market, both in terms of poor quality video and loss of personal and financial details. Nevertheless, the drastic increase in the number of over-the-top (OTT) platforms and subscribers are likely to create lucrative growth opportunity in the future.
Key Industry Developments of the Market include:
October 2019- Marketo Engage and Brightcove Inc. entered into a partnership for incorporating video content into their marketing strategies.
June 2019- Tencent, a China-based company launched a video streaming service called WeTv in Thailand, wherein Chinese content was streamed under Thai dubbing.
Fortune Business Insights™ lists out the names of players providing these services in this market. They are as follows:
- Wowza Media Systems, LLC
- Walt Disney Company
- Roku, Inc.
- Netflix, Inc.
- Kaltura, Inc.
- IBM Corporation
- Google LLC
- Cisco Systems, Inc.
- Brightcove, Inc.
- AT&T, Inc.
- Apple, Inc.
“Leveraging Artificial Intelligence (A.I.) and Machine Learning (ML) to Transform and Optimize Streaming Workflows”
Artificial intelligence (A.I.), and machine learning (ML) are triggering the media and entertainment industry. These technologies assist in finding more efficient ways to organize, encode, and distribute data, thereby streamlining the digital media space. From regulating illegal content to preventing copyright breach, the A.I. is playing a crucial role in the streaming industry. The adoption of A.I. in video streaming has been growing among content developers, producers, and streaming platforms to regulate the issues associated with live streaming. Presently, A.I. and ML are utilized for recommendations and ad serving, viewer metrics, technical, and network troubleshooting. A.I. is paving its way for intelligent analytics and content management as it can automatically extract metadata from categories, descriptive tags, and summaries.
View Recent Press Release For More Information:- https://www.marketwatch.com/press-release/video-streaming-market-analysis-2020-top-companies-portfolio-future-outlook-latest-trends-revenue-growth-analysis-regional-forecast-till-2027-2020-07-27
Regional Analysis for Video Streaming Market:
- North America (the USA and Canada)
- Europe (UK, Germany, France, Italy, Spain, Scandinavia and Rest of Europe)
- Asia Pacific (Japan, China, India, Australia, Southeast Asia and Rest of Asia Pacific)
- Latin America (Brazil, Mexico and Rest of Latin America)
- Middle East & Africa (South Africa, GCC and Rest of the Middle East & Africa)
Major Table of Contents for Video Streaming Market:
- Executive Summary
- Market Dynamics
- Key Video Streaming Market Insights
- Global Market Analysis, Insights and Forecast, 2015-2026
- North America Market Analysis, Insights and Forecast, 2015-2026
- Europe Market Analysis, Insights and Forecast, 2015-2026
- Asia Pacific Market Analysis, Insights and Forecast, 2015-2026
- The Middle East and Africa Market Analysis, Insights and Forecast, 2015-2026
- Latin America Market Analysis, Insights and Forecast, 2015-2026
- Competitive Landscape
- Global Video Streaming Market Revenue Share Analysis, By Key Players, 2020
- Company Profiles
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